Talking directly to users is one of the most used methods to gather pertinent information. What are their major pain points? Their current state experience? Direct interviews help understand the perspective of the user.
User interviews can be a great way to extract information from users for user experience understanding, usability understanding and ideation.
User interviews help people create better experiences for a target audience by learning about their wants, needs and problems.
In order to do your job well, you need to know what stakeholders know, and you need to know what they want or need to know in order to execute a successful build.
In this article, you’ll learn when it’s best to use generative interviews in your research and how to conduct effective interviews.
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Interviewing Users provides invaluable interviewing techniques and tools that enable you to conduct informative interviews with anyone.Open on Amazon
This hands-on [book] introduces lightweight strategy tools and techniques to help you and your team craft innovative multi-device products that people want to use.Open on Amazon